RESONATE CX RESEARCH

Top E-commerce Insights: What Customers Value in 2021

A Consumer Experience Study by Resonate.CX

Our report unravels the behavioral shifts of online consumers in 2021, offering insights for businesses aiming to enhance their digital storefronts. 

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Here’s what you’ll discover 

Gather insights on the Australian e-commerce industry with our market research report.

The shift in online spending habits due to the pandemic, with a significant portion of consumers maintaining increased online spending post-COVID. 
The emergence of distinct customer personas in e-commerce, ranging from enthusiasts to slow adopters, each with unique online shopping preferences. 
Key drivers for e-commerce preference, including convenience, product availability, and safety concerns. 
The impact of delivery fees and product availability on customer acquisition and retention in the e-commerce space. 
How trust and effective problem resolution can convert one-time buyers into loyal customers.