From sticky notes to real-time customer journeys
Workshops are a great start. Sticky notes on the wall, arrows on whiteboards. But what happens when the meeting ends? With Resonate CX, your customer journey isn’t just something you map once, it’s something you live every day.
The Problem (Old Way)
Every company has sticky notes.
They’re colorful. They’re inspiring. They’re forgotten.
Siloed departments never see the whole picture.
No way to measure impact.
Journeys stay static while customers move on.
Sticky notes can’t keep up with real customers.
The Shift (New Way)
We take the work you’ve already done and makes them:
Always on.
No more one-off projects.
Real-time.
See how journeys evolve as customers engage.
Measurable.
Know exactly where your investment is paying off.
Why It Matters
When journeys go live, silos disappear.
Spot the lowest-hanging fruit fast
Invest where
it counts
Create experiences that actually move the dial
Transforming Response into Lasting Growth
Track every interaction
Compare sentiment trends
Pinpoint key CX drivers
Deep Dive Into Insights Effortlessly
Your customer experience is only as strong as its weakest touchpoint. With real-time visibility across the full journey, you can:
Table View
Effortlessly scan and
sort feedback
Flying Cards
Explore insights
dynamically
Cube View
Dive into multi-dimensional analysis
FAQs
A customer journey is the series of interactions and experiences a customer has with your company, from first contact to post-purchase and beyond. It helps businesses understand how customers move through different touchpoints and where friction or delight occurs
Because it reveals how customers actually experience your company. Without a clear journey map, teams often work in silos, leading to a “dropped baton” effect where the customer feels passed around without continuity. Mapping the journey highlights where service breaks down and where improvement is needed.
A live customer journey means moving beyond static diagrams into a system that continuously tracks customer experiences across departments. It lets you measure, in real time, how customers are moving through your company and where improvements or investments are needed.
By giving every team (sales, support, marketing, operations) a shared view of the customer’s experience. Instead of each team working in isolation, leaders can see together where the journey is breaking down, align on priorities, and make decisions that benefit the customer.
Because journeys show where revenue is being gained or lost. For example, CEOs can see where the company is overspending (like in-store experiences) versus underinvesting (like online or post-purchase support). This clarity helps with cost-cutting, investment decisions, and long-term loyalty.
Frontline employees can see how their role connects to the bigger picture. Instead of feeling like one isolated function, they understand how their actions influence customer experience before and after their touchpoint. This alignment boosts accountability and morale.
Live journeys:
- Highlight upsell opportunities.
- Show where churn risks exist.
- Identify cost savings by pointing out over-investment in certain areas.
- Align leadership on where to focus resources.
Ultimately, they turn customer experience from a theory into measurable business impact.
Many tools scatter data across dashboards. Our approach brings everything together in one view, making it easier for executives and teams to collaborate, analyse, and act — instead of jumping between systems.
Like an Apple Watch unlocking new health measures, companies can activate additional journey measurements (e.g., exit surveys, post-visit insights). This lets businesses expand visibility as their needs evolve without buying an entirely new system.
Make Every Journey Count
From onboarding hiccups to post-sales friction. See it, solve it, and turn it into your advantage.
Drive growth with our award-winning CXM platform
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