Article Category
Net Promoter Score
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Blog
12 Effective and Powerful Ways to Improve Your Net Promoter Score (NPS)
By Alvier Marqueses • April 28, 2025The Net Promoter Score (NPS) is one of the most powerful metrics that you can use to understand how customers -
Blog
CSAT and NPS: What Are They and When Do You Use Them
By Aryne Monton • January 8, 2024CSAT and NPS: Differences and Similarities Meet Sarah, a CEO of a rapidly growing skincare brand. Her company is on -
Blog
The Ultimate Customer Experience: How to win at CX like Apple & LEGO
By Justin Reiss • June 10, 2021It is no surprise that the ultimate customer experience (CX) is a vital aspect of business success in today’s competitive -
Blog
Different Types Of NPS – Why And When To Use Them
By Pallavi Jankiraman • January 27, 2021All of us have, at some point, received a text or email survey from our favorite service provider asking “How likely are you to -
Blog
Top 3 Reasons why most NPS programs miss the mark in delivering business outcomes
By Nate Barham • June 23, 2020The NPS program lacks insight into what exactly drives customer experiences The NPS program lacks the tools to turn data -
Blog
3 Key Focus Points to Increase NPS post-COVID-19
By Nate Barham • May 7, 2020Emerging from the COVID-19 lockdown period will see customers looking to build new consumption habits and reviewing their existing business loyalties. Promoters -
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3 Must-do Strategies to Manage your NPS Program during COVID-19
By Nate Barham • April 30, 2020The COVID-19 period has created an unprecedented shock for CX relations. With high anxieties and uncertainty throughout society, companies need to rethink how -
Blog
Top 5 business impacts of a successful NPS program
By Alejandro Cardenas • April 23, 2020Regardless of the role you play within your company, what you do impacts your company’s top-line, bottomline and brand. Equally -
Blog
No Substitute for Listening to and Observing Customers
By Jeff Carruthers • April 4, 2019“Say-Do Gap” should become “Say-Do Insights” The recent downfall of Shoes of Prey has provided a spectacular reminder of the -
Blog
Follow the Shopper, Follow the Money
By Jeff Carruthers • February 21, 2019The Evolution of CX in Retail The integration of contextual data has long been understood to drive value in NPS