Alvier Marqueses
Alvier Marqueses is the Growth Marketing Manager of Resonate CX. He possesses significant experience as a growth marketing manager, underpinned by a robust background in digital marketing and search visibility engineering. He has a demonstrated history of driving revenue growth across organisations in SaaS, real estate, legal, consultancy, ecommerce, and the B2B field. He earned a Bachelor of Arts degree in Legal Management from the University of Santo Tomas, Philippines.
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Why Unresolved Issues in Customer Service Are the Undisputed King of CX Failure
Unresolved issues are the core reason CX fails and customers churn. The brands that win will be the ones that deliver resolution consistently, and empower their frontline to close every loop.
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Employee Experience (EX) and Customer Experience (CX): Why Frontline Alignment Drives Revenue
Leaders of companies will brag about their customer experience strategy, customer insights, and loyalty metrics, but most of the time
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Always-On Customer Experience: The Secret to Continuous Growth
Learn why always-on customer experience outperforms traditional surveys and how continuous feedback fuels retention, NPS, and growth.
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NPS Benchmarks and What Counts as a ‘Good’ Score by Industry
NPS Benchmarks show how your score measures up against peers. Get a clear view of typical scores across industries and learn how CX, marketing, and product teams can use them to drive growth.
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The Complete Guide on How to Calculate Your NPS Score with an ROI Calculator
How to calculate NPS Score for your business easily. This guide shows you the way, explains the metrics, and helps you make data-driven decisions that improve customer experience.
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12 Effective and Powerful Ways to Improve Your Net Promoter Score (NPS)
The Net Promoter Score (NPS) is one of the most powerful metrics that you can use to understand how customers truly feel about your business.
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Types of Customer Experience (CX) Surveys – Templates with Sample Questions
This article provides a comprehensive guide to 30 different types of customer experience (CX) surveys—each designed to match specific moments in the customer journey.
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Customer Experience Management Platform vs. Survey Maker: A Comprehensive Comparison
Is your survey tool enough? Learn the key differences between simple survey builders and holistic CXM platforms. Move beyond basic listening to predictive intelligence and organization-wide action.
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3 Key Steps Before You Start An NPS Program
Have you found yourself in a place where your Feedback and NPS programs haven’t quite had the impact you hoped?
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The Ultimate Guide to Customer Experience Metrics and How They Affect Your Business
Customer experience (CX) is the impression that your brand makes on your customers through the customer’s buying journey. It affects
