Alvier Marqueses
Alvier Marqueses is the Growth Marketing Manager of Resonate CX. He possesses significant experience as a growth marketing manager, underpinned by a robust background in digital marketing and search visibility engineering. He has a demonstrated history of driving revenue growth across organisations in SaaS, real estate, legal, consultancy, ecommerce, and the B2B field. He earned a Bachelor of Arts degree in Legal Management from the University of Santo Tomas, Philippines.
Blog
How Customer Experience (CX) Drives Business Growth (ORIG)
Find out how excellent customer experiences can differentiate your brand, increase loyalty, and drive business growth.
Blog
What Are NPS Detractors?: How to Identify, Understand and Win Them Back
NPS detractors score 0 to 6, and they're the most powerful signal in your CX program. Learn what drives them, how to close the loop, and how to convert them back.
Blog
Customer Retention Management: The Complete Guide
Most businesses manage churn after it happens. Here’s how to build a customer retention management system that catches it before it does.
Blog
Should You Invest in a Customer Experience (CX) Management Platform?
A CX platform amplifies the strategy you already have. But is your organisation ready? This guide walks through the five factors that determine whether now is the right time to invest.
Blog
The Real Impact of AI on Customer Experience (CX) in 2026
Enhance your AI customer experience strategy with smarter automation and seamless human‑AI collaboration to drive customer satisfaction.
Blog
Customer Experience in Banking and Financial Services: How to Manage and Improve CX Delivery
Customer experience in banking is no longer just a differentiator — it’s a retention imperative. Here’s what financial services organisations need to fix, build, and measure to stay ahead.
Blog
The Evolution of Customer Experience: CX History From Transactional to Transformational
Customer experience (CX) refers to the totality of interactions and perceptions a customer has with a company throughout their journey, from the first point of contact to post-purchase services.
Blog
The Definitive Guide to Choosing the Right CXM Software
Choosing the right CXM software requires strategy. Follow this definitive guide to define CX goals, vet integration needs, and select a vendor for a long-term strategic partnership.
Blog
Customer Experience Data Integration: Connecting Feedback to Action
Unify customer experience data across every touchpoint to eliminate silos, accelerate response, and turn real-time feedback into automated actions.
Blog
How to Rebuild Trust After a Bad Customer Experience
A bad customer experience doesn't have to be the end. This guide shows businesses how to recover from a service mistake, rebuild customer trust, and even strengthen loyalty through effective and proactive communication.
