Resonate cx resources

Author Archive

Alvier Marqueses

Alvier Marqueses is the Growth Marketing Manager of Resonate CX. He possesses significant experience as a growth marketing manager, underpinned by a robust background in digital marketing and search visibility engineering. He has a demonstrated history of driving revenue growth across organisations in SaaS, real estate, legal, consultancy, ecommerce, and the B2B field. He earned a Bachelor of Arts degree in Legal Management from the University of Santo Tomas, Philippines.

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Types of Customer Experience (CX) Surveys Templates with Sample Questions

Types of Customer Experience (CX) Surveys – Templates with Sample Questions

This article provides a comprehensive guide to 30 different types of customer experience (CX) surveys—each designed to match specific moments in the customer journey.

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Customer Experience Management Platform vs. Survey Maker A Comprehensive Comparison

Customer Experience Management Platform vs. Survey Maker: A Comprehensive Comparison

Is your survey tool enough? Learn the key differences between simple survey builders and holistic CXM platforms. Move beyond basic listening to predictive intelligence and organization-wide action.

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NPS Discussion

3 Key Steps Before You Start An NPS Program

Have you found yourself in a place where your Feedback and NPS programs haven’t quite had the impact you hoped?

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the ultimate guide to customer experience metrics and how they affect your business

The Ultimate Guide to Customer Experience Metrics and How They Affect Your Business

Customer experience (CX) is the impression that your brand makes on your customers through the customer’s buying journey. It affects

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5-Tips-CX-Program

5 Tips to launching your Customer Experience (CX) Program

Launching a customer experience or CX program can be a big task. Knowing some important steps to get your program

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10 Obvious Signs You’re Ready for a CX Management Platform

10 Obvious Signs You’re Ready for a CX Management Platform

Ready to take your CX to the next level? This article outlines ten clear warning signs that your current tools are holding you back and that a CX-management platform can drive change.

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Why Culture Is the Foundation of Customer-Centric Transformation

Why Culture Is the Foundation of Customer-Centric Transformation

Your CX transformation fails without the right culture. Discover the roadmap to measure culture readiness and connect employee engagement to real financial growth and customer loyalty.

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How Reducing Friction in Customer Service Boosts Loyalty and Lowers Costs

How Reducing Friction in Customer Service Boosts Loyalty and Lowers Costs

High-effort service kills customer retention. Discover the simple three-step strategy to identify and remove friction points, leading to 20-30% higher loyalty and lower CX costs.

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The 4 Critical Signs You Need a New CX Platform Solution

4 Critical Signs You Need a New CXM Platform Solution

Is your old CX platform holding you back? Learn the 4 critical signs—data silos, stagnant metrics, late insights, and poor integration—that prove it's time to upgrade your customer experience management solution.

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What Is a CX Risk Radar

What Is a CX Risk Radar?

What is a CX Risk Radar? Discover the three pillars—Data Collection, Risk Assessment, and Action—that allow your business to fix CX issues before they ever escalate.