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CX Insights

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  • Blog

    Why Unresolved Issues in Customer Service Are the Undisputed King of CX Failure

    Why Unresolved Issues in Customer Service Are the Undisputed King of CX Failure

    By Aryne Monton • January 14, 2026
    Unresolved issues are the core reason CX fails and customers churn. The brands that win will be the ones that deliver resolution consistently, and empower their frontline to close every...
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  • Blog

    AI in Customer Service Why the Future is Human + AI, Not One or the Other

    AI in Customer Service: Why the Future is Human + AI, Not One or the Other

    By Federico Sasse • November 11, 2025
    Data shows only 11% of issues are fully resolved by AI alone. Learn what customers really want from AI in customer service and how to build a winning, trust-based human...
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    Deal Breakers Driving Customer Churn

    Deal Breakers Driving Customer Churn

    By Federico Sasse • October 30, 2025
    What makes customers leave? Discover the top 4 deal breakers driving customer churn, led by unresolved issues and poor staff competence. Learn how to fix your biggest service failures.
  • Blog

    How to Turn First-Time Shoppers Into Repeat Customers

    How to Turn First-Time Shoppers Into Repeat Customers

    By Federico Sasse • August 12, 2025
    TLDR: In retail, one of the hardest things is getting customers to come back on their own. You can pull
  • Blog

    From Good to Great What the Ideal Nursery Experience Looks Like for Families

    What the Ideal Nursery Experience Looks Like for Families

    By Federico Sasse • August 4, 2025
    TLDR: For most families in the UK, choosing a nursery goes beyond cost or location. It’s about finding something that
  • Blog

    Key Customer Experience (CX) Factors That Influence In-Store Purchase Decisions

    By Federico Sasse • July 29, 2025
    TLDR: It’s a crisp Saturday morning in London. Everyone’s on their phones, laptops, and devices. The high street is buzzing,
  • Blog

    What Makes Parents Choose Premium Childcare

    What Makes Parents Choose Premium Childcare? Delivering the Dream Experience Families Seek

    By Federico Sasse • July 25, 2025
    TLDR: It’s 7:42 AM on a Tuesday. One child refuses to eat breakfast. Another can’t find their shoes. A parent
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    Self-Service vs. Staff Assistance How Shopping Experience Preferences Differ by Customer Persona

    Self-Service vs. Staff Assistance: How Shopping Experience Preferences Differ by Customer Persona

    By Federico Sasse • July 22, 2025
    TLDR: Walk into any modern retail store and you’ll notice it.  A self-checkout beeps steadily like a metronome.A sales assistant
  • Blog

    What Makes a High-Quality Childcare Experience

    What Makes a High-Quality Childcare Experience?

    By Federico Sasse • July 17, 2025
    TLDR: In 2025, choosing a childcare provider isn’t just a matter of location or cost, but a deeply personal decision.
  • Blog

    The Deciding Factors What Families Prioritise When Choosing a Nursery or Wraparound Care

    The Deciding Factors: What Families Prioritise When Choosing a Nursery or Wraparound Care

    By Federico Sasse • July 10, 2025
    TLDR: Not too long ago, choosing a nursery or wraparound care felt straightforward. Parents needed a place they could trust.