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The ROI of Customer Experience: Why It Pays to Invest
By Alvier Marqueses • August 29, 2025Learn how a strong customer experience can be your biggest business asset. We explore how investing in CX increases revenue, lowers costs, and builds a more loyal customer base. -
Blog
Customer Experience (CX) vs. User Experience (UX): What’s the Real Difference and Why It Matters
By Alvier Marqueses • August 21, 2025TLDR: As businesses race to meet rising customer expectations in a digital-first world, the terms Customer Experience (CX) and User -
Blog
Should You Invest in a Customer Experience Management (CXM) Platform?
By Alvier Marqueses • August 19, 2025TLDR: Why Customer Experience (CX) Is Business-Critical Running a business without a CX platform in 2025 is like riding bareback -
Blog
The Hidden Costs of Bad Customer Experience
By Alvier Marqueses • August 15, 2025Bad customer experience usually begins with something small. Like a shopper abandoning their cart after the payment page glitched. -
Blog
How to Build a Customer-Centric Culture
By Alvier Marqueses • August 1, 2025TLDR: The true purpose of a business isn’t profit. It’s to enrich lives. That means flipping the question from “How -
Blog
Benefits of Customer Experience (CX) as a Competitive Advantage
By Alvier Marqueses • July 15, 2025TLDR: When growth slows, what do most companies do? Slash prices. Launch a new campaign. Add more features. But smart -
Blog
The Deciding Factors: What Families Prioritise When Choosing a Nursery or Wraparound Care
By Federico Sasse • July 10, 2025TLDR: Not too long ago, choosing a nursery or wraparound care felt straightforward. Parents needed a place they could trust. -
Blog
How Mindsets and Dream Experiences Shape Retail Growth
By Federico Sasse • July 8, 2025TLDR: It’s a bright summer Saturday in Sydney. The kind of day where shopping isn’t just about running an errand -
Blog
Churn Watch: Which Parent Segments Are Most Likely to Switch Nursery Providers—and Why?
By Federico Sasse • July 4, 2025TLDR: Most families don’t leave a nursery in a dramatic exit. There’s no big speech. No confrontation. Instead, it starts -
Blog
How Nursery Subsidies Are Shaping Provider Choice and Competition
By Federico Sasse • July 1, 2025TLDR: For years, in the United Kingdom for example, families have been caught in a tough balancing act: wanting the
