Article Category

Customer Experience

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  • Blog

    What is Customer Centricity

    What is Customer Centricity?

    By Aryne Monton • November 21, 2025
    TLDR: When was the last time you stopped designing what you thought was the problem, and asked customers what they
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  • Blog

    10 Obvious Signs You’re Ready for a CX Management Platform

    10 Obvious Signs You’re Ready for a CX Management Platform

    By Alvier Marqueses • November 18, 2025
    Ready to take your CX to the next level? This article outlines ten clear warning signs that your current tools are holding you back and that a CX-management platform can...
  • Blog

    Eliminating “Bad Profits” to Unlock Loyalty-Driven Customer Experience (CX) Growth

    Eliminating “Bad Profits” to Unlock Loyalty-Driven Customer Experience (CX) Growth

    By Aryne Monton • November 13, 2025
    Are your fees driving customers away? Discover how identifying and eliminating "bad profits" transforms customer resentment into long-term loyalty and increased customer lifetime value.
  • Blog

    How Reducing Friction in Customer Service Boosts Loyalty and Lowers Costs

    How Reducing Friction in Customer Service Boosts Loyalty and Lowers Costs

    By Alvier Marqueses • November 5, 2025
    High-effort service kills customer retention. Discover the simple three-step strategy to identify and remove friction points, leading to 20-30% higher loyalty and lower CX costs.
  • Blog

    The 4 Critical Signs You Need a New CX Platform Solution

    4 Critical Signs You Need a New CXM Platform Solution

    By Alvier Marqueses • October 28, 2025
    Is your old CX platform holding you back? Learn the 4 critical signs—data silos, stagnant metrics, late insights, and poor integration—that prove it's time to upgrade your customer experience management...
  • Blog

    What Is a CX Risk Radar

    What Is a CX Risk Radar?

    By Alvier Marqueses • October 23, 2025
    What is a CX Risk Radar? Discover the three pillars—Data Collection, Risk Assessment, and Action—that allow your business to fix CX issues before they ever escalate.
  • Blog

    The Definitive Guide to Online Reputation Management

    The Definitive Guide to Online Reputation Management

    By Alvier Marqueses • October 21, 2025
    Don't let negative reviews define you. Take control of your digital narrative with this guide on monitoring your footprint, handling customer feedback, and preparing for any online crisis.
  • Blog

    How to Handle Fake Online Reviews

    How to Handle Fake Online Reviews

    By Aryne Monton • October 16, 2025
    Protect your brand's credibility. Discover expert strategies for identifying suspicious online reviews and building a genuine, positive review culture to outweigh any negativity.
  • Blog

    The Definitive Guide to Choosing the Right CXM Software

    The Definitive Guide to Choosing the Right CXM Software

    By Alvier Marqueses • October 14, 2025
    Choosing the right CXM software requires strategy. Follow this definitive guide to define CX goals, vet integration needs, and select a vendor for a long-term strategic partnership.
  • Blog

    Transactional vs. Relational Surveys

    Transactional vs. Relational Surveys

    By Alvier Marqueses • October 7, 2025
    Stop missing vital customer feedback. Understand the synergy between transactional and relational surveys to get both the tactical details and the strategic big picture for CX improvement.