Top 5 CX Books To Read in 2023
In today’s competitive business landscape, providing a delightful customer experience (CX) has become more crucial than ever. Why? As businesses …
CX
The Ultimate Guide to Customer Experience Metrics and How They Affect Your Business
Customer experience (CX) is the impression that your brand makes on your customers through the customer’s buying journey. It affects …
The Best CX Solutions and Why You Need to Invest in One
In today’s competitive marketplace, a war is being fought, not only for a customer’s buying power, but also for their …
Why Customer Feedback Programs are Essential for B2B Companies
Traditionally customer feedback programs have been considered essential for business to consumer companies. When a consumer interacts with a brand, …
Customer Experience Touchpoints To Consider
As the dust settles on the COVID-19 shock and recovery is in sight, the ‘New Normal’ is now the reality, …
CX and the New Normal (Part 1) : Are you prepared for the shift-to-online?
As the dust settles on the COVID-19 shock and recovery is in sight, the ‘New Normal’ is now the reality, …
Top 3 Reasons why most NPS programs miss the mark in delivering business outcomes
The NPS program lacks insight into what exactly drives customer experiences The NPS program lacks the tools to turn data …
Voice of Customer Programs: How to get actionable insights
I have a Voice of Customer (VoC) program, how do I get actionable insights? Over recent years, it has become …
3 Key Focus Points to Increase NPS post-COVID-19
Emerging from the COVID-19 lockdown period will see customers looking to build new consumption habits and reviewing their existing business loyalties. Promoters …
4 Main Customer Personas Emerging During the Crisis
The COVID-19 health crisis has shifted the relationship between customers and businesses to an unprecedented extent. Customers are approaching businesses with shifted expectations …
